Trade Shows and Metaverse

Metaverse is in the mouth of everyone and is expected to bring a revolution in many sectors and industries.

What about trade shows and business events? How is the metaverse going to change them?

Hard to predict at the moment, but the possibilities are endless.

We have seen a lot of technological upgrades in the last few years, especially in the ways exhibitors and buyers are matched using technological instruments such as apps and web platforms, but none of these technologies could really replace physical events. 2D platforms are great tools for events to enhance the business opportunities for physical events, but cannot replace the physical events and are costly and hard to monetize for the organizers.

The metaverse, at least hypothetically, could overcome the limits of 2D platforms and easily replace physical events, especially in some kinds of industries and for certain target groups.

Metaverse could replicate in the online world, the same pricing techniques that are used by traditional trade show organizers. Also in the metaverse companies will hypothetically be wishing to spend more to have a larger booth and a better-looking one.

As soon as the metaverse will be widely used by persons and companies to handle different daily meetings and the technology to use it will be cheap, easy to use and widely available, the metaverse might really revolution the trade show industry and it is hard to predict in which way and with which consequences for traditional physical events.

We believe that traditional events will survive, but the revolution is gonna be much stronger than the one brought by 2D platforms.

Stay tuned!

Interesting read about the topic: https://www.eventindustrynews.com/news/metaverse-what-it-means-for-tradeshows

Todexpo

Todexpo platform allows hosting an online event, conference or festival. It allows event organisers, visitors, exhibitors and sponsors to interact and network in the most fun and easy way.

All your online events in one place!

It takes time to set up an event, therefore it is not easy to do everything by yourself. Managing an event is made easy by inviting your co-workers to the events you have created on the platform.
There is so much to the event, setting it up, host it live, managing, here are a few things you can collaborate with your staff on

  • Customise your event with your staff
  • Invite stands/booths, let them customise their space
  • Invite sponsors and set up campaigns for them
  • Sell tickets

Advanced sponsorship

Sponsors would love to see something more than just their logo on the event, so we decided to introduce different sponsorship tiers

  • Add sponsor’s banners, videos, logo at the top of the page!
  • Choose the tiers for every sponsor: Gold, Silver and Bronze
  • Provide analytics to your sponsors about their tier campaign

Streaming integrations

TodExpo allows you to not only use our internal video service but “plugin” with your own Video resources. If you are used to using something similar to Twitch, Youtube streaming with OBS integrations, then you are in the right place

Introducing Stands/Booths!

Large events always include loads of different companies that would like to promote themselves, thus we are giving the event organisers this functionality.

  • Unlimited number of booths/stands on the event
  • Chat with the stand staff
  • Unique UI for and customization for stands!

Blogs/News and email notification

Each event organiser and exhibitor is able to create as many blog posts and news for the event as needed which would also be sent to the users who have bought the ticket or has followed the event.

What are you waiting for? Create your first event with Todexpo and get 5% discount reserved to TRADESHOWRATING.COM readers

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